How Google Business Profile Works?
Using Google Business Profile (formally known as Google My Business) you can manage how your business shows locally up across Google products like search and maps. If you run a business that helps to serve customers at some locations or particular location, or we can say your clients or customers within a designated service area, your business of Google can help people to locate and find you.
Google business profile is a free of cost marketing tool provided by Google itself. When you create an account of Google business profile and update all the information like Title, description, images, posts, working hours, etc, your GBP or GMB starts getting ranking on Google maps or searches.
There are many businesses types who are eligible for GBP/GMB. This also includes those without a physical location address or we can say business that sell product using their website as you can connect the website easily with profile. Also you can connect phone number so anywhere customer or client can connect with you.
=> What you should avoid on Google Business Profile (Spam Free Method)
Removing your profile from the dashboard is a very critical thing as you will lose all the reviews that you have earned. Creating an another profile with same business name and location is also dangerous for your business. Using keywords in your update posts everytime. Using marketing purpose images on posts and images updated areas.
All above mentioned activities can harm your profile so always keep safe yourself.
How to increase Google Business Profile or GMB Ranking?
Always try to focus on give information instead of promoting something on your profile. Always post relevant quality images and posts which help users on maps or search engine to find your profile easily and also it increases the ranking of website. Providing information is the key to success.
Don’t over update profile 2 to 3 times in a day. You can create backlinks of your profile (link you can find easily on map by searching your business name). More good backlink help to generate more good ranking of your GMB profile.
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