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SEO or search engine optimization is the art and the science of enhancing and improving the overall website’s ranking and performance on Search Engine Result Pages. It is a dying area that requires a combination of content quality, strategic planning, and technical expertise.

You have to update all the important and useful components, if you miss anyone you will lose the rank and the traffic (from organic search engine result pages). Let’s talk about the important key secrets that may help you to become an SEO Master.

Keyword Research
Identifying relevant keywords is always the best thing, use tools like the SEM rush, Google keyword planner, HREF tool, etc to find relevant and important targeted keywords for your online website. Always focus on targeting the long tail keywords, because they have any website has the potential to reach for the desired ranking if the website has good content and best SEO practices.

On-Page Optimization
On-page optimization is also very important, You need to update all the on-page components as per the latest Google update and the algorithm. The parts of the on-page optimization that you need to update are meta tags (meta title and description), keyword consistency update on the entire content body (2-3% max), alt text optimization without spamming, H1, H2, H3 tags update with targeted keyword research, white hat quality content which is valuable, informative and engaging for users.

Technical SEO Optimization
Technical SEO term is a very useful thing that you should know if you are a digital marketer or an online business owner. The technical SEO thing will help you to optimize your website as per Google’s norms and help to remove all the major issues on the website related to SEO.

The main components which are under technical SEO is updating website speed, optimization of mobile-friendliness, updating SEO-friendly URL, Sitemap XML, Sitemap HTML, Canonical issue optimization, keyword cannibalization finder, etc.

Link Building
Link building is another very important part of SEO which comes after the on-page SEO related to the online website. It stands to create hyperlinks on the other website of your main website URL. An example of backlinks is- creating ad posting on other websites and providing the link to your main website etc.

There are many ways to create backlinks like guest posting, broken link building, creating shareable content, directory, 2.O submission, question and answer submission, etc.

Track and Analyze the overall performance
If the website is in the position of ongoing SEO strategies, it is time to analyze and track all the important changes on the website accordingly. Use analytics tools to monitor your website’s overall performance and track your SEO efforts accordingly.

Stay updated with SEO trends which is very useful and important these days. You need to be updated and you should be familiar with all the changes in the SEO world and adapt all the recommendations provided by reputed and reliable sources of information.

By following all of these above principles and recommendations, you can now in the stage to improve your website’s overall visibility in search engine results to attract organic and quality traffic on your website to increase your overall performance of business.

: Note – It is important to note that you need to update content on your website on a regular basis. You can provide valuable information and updated in-depth insights to provide more value to your website’s visitors.

All the types of websites can follow the above guidelines to improve it’s performance. Also check more news article on our blog section